6 Communications
Greater London is home to some 7 million people and is
one of the most diverse cities in the world. Effective communication
with Londoners is essential to the success of the London
Biodiversity Action Plan. Apart from raising awareness,
we must secure an understanding of the issues involved and
provide opportunities for all people to become actively
involved in action.
There is currently a great deal of activity to educate
and involve the public in nature conservation in London,
carried out by Local Authorities, Government agencies and
a wealth of voluntary bodies and local volunteer groups.
These activities include guided walks, open days, themed
events, environmental education activities with the formal
education sector and practical workdays. Some of these events,
when well publicised, are extremely popular with the public.
However, there is concern that the people attracted to environmental
events do not fully represent all of London's society ·
and that some areas of London are better served than others.
There is a wealth of experience and expertise in London
and across the UK in the field of communicating biodiversity
issues to the public. The Partnership recognises the need
to tap into this resource and develop new and innovative
mechanisms to ensure that all Londoners have a real opportunity
to experience, understand and participate in biodiversity
conservation and the Biodiversity Action Plans.
The Communications Topic Group is the Partnership's sub
group for issues of education, marketing, media and involvement.
New partners are welcomed.
